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Sunday, January 2, 2011

Are you looking for that Edge?

Key strategies that get you in the game today.

Today I want to talk about the way that the pros make money online or off for that matter. Lets face it the reason most people arent making money online is they are thinking average thoughts. What do I mean by that?

Are you just following the herd?
They are running with the herd they are being average.  They see what everyone else is doing and they think well if this guy is a internet marketer and is selling ways to increase followers then I should be too.  Well guess what people, what if I told you, that guy isnt making any money.  Now you are not making any money either.

This happens in business all the time not just online.  The auto industry is a great example. Wouldnt it have been great to see one company stand out and say we are still leading the way.  No one did.  You may say what about Ford, they didnt take the bail out money but they did exactly what I am talking about here. They made my point.  If Ford had stood up in the beginning and said we dont need the money I think they would of increased market share exponentially. Instead they did and still are grouping them selves with the big three. Not the alternative

Being the alternative is scary the reason most companies on and off do not do anything different is they are afraid they are going to flop. Wouldnt it be more refreshing to see a few of these things.

  • My cousin lives in Hollywood and last year he put a post on his FB wall that said he was getting his car detailed while getting his taxes done in the same building.
  • How about a tax service moving into a mall environment rather than a  main st one.
  • Red box destroyed the movie industry, The owner is McDonalds.  They took down a whole industry just by thinking differently. 
  • Another example is an oil lube service station that is pink and caters to women. 
You can also capitalize on Fads  We are for the most part out of the Bowl season right now but their was a huge market already for merchandise being sold this team against that.

  • For example making T-shirts that pin a Badger boxing a Horned Frog.  Their was a small opportunity for premium pricing due to increased demand.
  • You see it all the time during election times people are always saying and doing stupid stuff and people are capitalizing financially on it.
  • Diets are normal and following the herd however what if you niched it down to diets that dont give you hear burn or a favorite of mine.--How to lose 5 lbs in a week.
I hope that you got some good ideas about what you can do and if there is something that really stood out for you please post a comment I would like to here from you.

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