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Sunday, October 17, 2010

What does Marketing mean to you?

Top 10 searches on #Ebay Ipod tops the list
1.  ipod
2.  xbox 360
3.  p90x
4.  ipod touch
5.  iphone 3g
6.  verizon cell phones
7.  iphone 4
8.  xbox 360 console
9.  ps3
10.  coach handbags

As I look at the top 10 searches on Ebay for the week it does not seem that there is a whole lot of change.  This is a great segway to what I want to talk about today.  When I was having a tough time making money online I was always looking for the ideal product.  This usually got me doing the research that I seem to be pretty descent at but it usually let me down a path to knock offs.  Please heed my warning when I tell you that if you get caught you can find your self in Federal court looking at a minimum $10,000 fine.

So I wonder as I am typing here how many of those coach hand bags are fakes.  That really is not the solution to your stuckness or your learning curve.  I think when I finally turned the corner I did not have to search where I could get the P90x the cheapest. Even though last week I did share one place I found them dirt cheap.  As a marketer what I need to do is seek out the people who are selling Ipod's and I phones and xboxes and coach handbags and know that I could help them drive more customers to them.

You may be asking why? The reason for my revelation is this.  The average knock off Coach hand bag is $30 or less in cost and can be sold for double that or more at a party.  So every bag that you purchase you make $30.  However if you walked down to your local cell phone store and asked him how many customers he has a day or a week.  Then ask him how much it would be worth to him if you could double those sales.  Not just today the day of the party but everyday.  How much would that be worth?  How much would it be worth to a lady cutting hair to be book solid every day?  Im willing to bet the store owner would be more apt to pay you a minimum $600 to show him strategies where you may be praying for enough guests to come to a party to make the $600 Where people come and dont buy.  Where people right checks that bounce.  Who would you rather do business with.  I know who I would rather do business with.  Then how much to charge?  How much are you worth? 

The best way to offer solutions to this dilemma is to ask the guy how many customers he has a month lets say 10 just for easy numbers.  Then ask him how much he makes on those ten lets just say $1000  ask him if he would pay you 800 if you could get him 10 customers in a week.  The guy would be stupid not to.  Will people say no of course they do.  The question is will you stop with 1 no or are you a top performer.  The avg salesperson now can get up to 7 no's before a customer says yes.  Present irresistible offers that customers cant refuse and I guarantee you will generate your knowledge into income.   Please comment on what you think of this post.  I would love to hear your feedback.

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Thank you for stopping by my blog. I started my blog a few months ago on my Facebook page and now I am also moving it to this site. If you want to talk with me at any time please feel free to follow me on twitter.com/schulte95

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